Lagravera
Tucked away within rural Catalonia, lies a hidden gem that makes unique and wonderful wine. I feel fortunate to have tasted their wine first-hand and rebranded Lagravera: a winery that calls back to the traditions of its ancestors and follows biodynamic principles to produce it.
TAGLINE
We immersed ourselves into Lagravera’s winemaking principles to truly capture its core values. Only then were we able to express its individuality in a tagline that reflects the brand’s unconventional approach to winemaking.
BRAND MANIFESTO
Project: Lagravera winery
Agency: PS21 Barna
Copywriting: Enya Murphy and Simón Llopis
Art Direction: Javier Fernandez and Jaume Leis Photography: Neil Murphy